About 5 — stevevoisin.com

Creative & Marketing Leadership

I have spent the last two decades leading and collaborating with teams in developing world class customer-centered digital media and products. My passion is to build and work with high performing sales and marketing teams focused on creating world-changing experiences for customers, and help think of new ways to delight them with a more frictionless user experience along their journey.

Marketing and Creative professional with a versatile skill set and a detailed eye for producing high-end digital content and designing customer-centered strategies, empathizing with “The User First” for Fortune 1000 clients. A collaborator and problem solver, skilled at partnering with business level and marketing stakeholders to craft, deploy and deliver engaging digital experiences for various targeted audiences across multiple platforms and industries. Proven track record by wearing multiple hats, ensuring all creative deliverables blend seamlessly to create a cohesive and immersive digital ecosystem.

Profile Summary

Core Compentencies

Digital Visual Design
• Adobe Photoshop
• Adobe XD
• Adobe Illustrator

Broadcast and Motion
• Adobe After Effects
• Adobe Flash
• Final Cut Pro
• Adobe Audition
• Adobe Premiere
• Adobe Character

Programming and Development
• Agile development
• HTML CSS JavaScript
• Flash ActionScript
• XML

UX User Experience
• Axure Prototyping
• Sketch & Invision
• Low - High Fidelity Exploration
• Figma
• Principle
• Balsamiq

Bonus
• Manage creative teams
• Multilingual Localization
• French Fluency

Experience

Vista Outdoors, Digital Marketing Manager eCommerce (April 2019 - July 2023)

Advising Brands: Bell Helmets, Giro, Blackburn, Copilot, Krash & Raskullz
Provide customer-centered strategies and digital media solutions with internal brands on both DTC and B2B levels, driving Salesforce campaigns, e-commerce initiatives, merchandising plans, SEO/ADA compliant content, and provide expert user experience methodologies for the Action Sports lifestyle brands: Bell Helmets, Giro Sports, and Blackburn Design

Led the development of the Athlete Support Program and Pro Deal Applications, conducting UAT on various ecommerce projects, while also serving as the crucial liaison between engineering and creative services, facilitating seamless coordination for content and website shopping functionality, video integration, and user testing.
Created interactive wireframe prototypes for Bell’s Interactive Registration system, and redesigned Blackburn’s taxonomy, filtering, and navigation system.
Created “Proof of Concept” Mockups for engineering teams and worked with creative services to deploy dynamic web content, videos, ad campaigns, and creative projects.

SOV Interactive Media, Owner Consultant & Creative Problem Solver (Jan 2000 - Present)

Intuit: Love a Local Business, Intuit Careers, and QuickBooks, UX and visual designer of interactive apps for mobile web prototypes, videos, Facebook apps, desktop projects for various marketing departments.
Google: GABO Getting America Small Business Online website and identity, Art director, lead visual designer, produced low and high prototypes, collaborated with SOV’s UX researcher, internal global teams, as well as external marketing agencies.
Stryker: Chief creative director, senior designer, front end programmer, and project manager of engineering team and software releases, for end-to-end consumer web applications and sites.
Zoove: Senior visual and interaction designer of product demos, mobile web projects, videos, and multimedia marketing campaigns for B2B customers and executive sales teams, design web style guides.
SanDisk: Collaborated clearly with writers, 2D/3D designers, programmers, and marketing executives in order to produce marketing campaign videos and training web applications in multiple languages.
Fox Racing Shox: Developed online E-store prototype, built web & interactive product flash and web applications, designed animated ad banners, filmed Red Bull athlete event videos, directed post production.

UCSC University Santa Cruz, Art Director, Film & Video (March 2017 - July 2018)

Produced, edited and designed educational classroom courseware with the digital broadcast team, while leading creative from script to storyboard, all the way through animation and video post-production. Oversaw multimedia content and production while helping design a virtual learning experience like no other with subtitles and in multiple languages, in order to help provide distance learning solutions to those students who could not be physically present in class.

Education and Certifications

Bachelor of Arts (B.A.) Communications
SFSU Main Campus, Speech and Human Communications
Multimedia Certification
SFSU Multimedia Studies Program
Digital Video Intensive
Stanford University Media Arts
User Experience Design AR/VR Mobile
UCSC Extension

Download PDF Resume

Customer Testimonials

"Steve and his creative team have been adept at listening to multiple product video goals at SanDisk and then creatively translating this information into a digital story that stays on message, on brand, and conveys the vision we want to achieve spot on every time. They go above and beyond making the client and project a top priority and are a pleasure to work with."

Thelen Blum, Product Marketing
SANDISK
"Steve was an absolute pleasure to work with. Adventure Bucket List needed to revamp the user experience, product design and flow of our entire SaaS platform and SOV delivered a fantastic product. The team demonstrated excellent attention to detail and helped ABL complete the project ahead of schedule. I would definitely recommend their services anytime."

Ryan Stobie, CEO & Founder
ADVENTURE BUCKET LIST
"Steve with SOV Interactive was a great vendor for SMART Storage. SMART was in a start-up mode and needed a vendor who would help take us to the next level. SOV Interactive was great at taking a basic concept and delivery reality. Solutions for marketing collateral including web, video, and motion display walls at our tradeshow, they were a great team to work with."

Pattie Davis, Sr Marketing Manager
SMART STORAGE
"We have worked with Steve for many years and have been highly impressive with the quality of their work. From product look and feel to web design. We can't recommend them enough!"

Padraig Tobin, CEO
ERRIGAL